S.Vijayanand Appointed As CEO Of Amara Raja Batteries Limited


In an recent announcement, the board of directors of Amara Raja Batteries Ltd., (ARBL), have appointed S Vijayanand as chief executive officer, effective April 1, 2017.

S Vijayanand is currently the CEO of Amara Raja Power Systems Ltd., which is part of the Amara Raja Group. He started his career in 1990 with a brief stint with Hindustan Unilever Limited as a Research Scientist and joined Amara Raja Group in the year 1992. 

He held various positions across the organisation in the areas of Business leadership, Strategic Planning, New business development initiatives, Technology development, Project Management, etc. 

He held the position of vice president & SBU head of the Industrial Batteries Division of ARBL before he took up the assignment as CEO of Amara Raja Power Systems Limited in 2011.

In India, Amara Raja is the preferred supplier to major telecom service providers, telecom equipment manufacturers, UPS sector (OEM & replacement), Indian Railways and to Power, Oil & Gas among other industry segments.

The industrial battery brands of Amara Raja are PowerStack®, AmaronVoltTM and Quanta. Amara Raja is a leading manufacturer of automotive batteries under the brands - Amaron® and PowerzoneTM, which are distributed through a large pan-India sales & service retail network.

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